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Amazon Gift Card API

Enabling Amazon.com Gift Cards on demand

The Amazon Gift Card API powers Amazon Incentives, Amazon Cash, and in-store gift card purchases. From physical to electronic gift cards available in almost any denomination, the Amazon Gift Card API offers flexible gift card options for your business. There are no program fees, and Amazon Gift Cards never expire.

Benefits of the Amazon Gift Card API

  • Secure delivery of gift cards, no claim code storage required
  • Partner-controlled delivery and fulfillment of Gift Cards
  • Enable cash-preferring customers to add to their Amazon Balance in-store via Amazon Cash
  • Activate physical stock of Amazon Gift Cards in bulk on demand eliminating the need to hold inventory of ‘live’ cards
Use cases

Amazon Incentives

Organizations can reward customers, motivate employees, boost research participation and simplify payment disbursements by using Amazon Gift Cards in their employee and customer incentives program.

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Amazon Cash

Amazon Cash is the fast and no-fee way for customers to shop for millions of items on Amazon.com. Customers can simply use a unique barcode or a verified phone number at participating locations and an Amazon Gift Card balance will be immediately available to start shopping on Amazon. No credit or debit card required. Businesses benefit from increased foot traffic and sales in stores.

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Amazon Gift Cards in-store

Grocery, drug and convenience stores offer customers a fast and convenient way to purchase physical Amazon Gift Cards for gifting or personal use.

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Have questions? Reach out to incentives-api@amazon.com.